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11

A VARSITY SPIRIT BRAND

A VARSITY SPIRIT BRAND

A VARSITY SPIRIT BRAND

A VARSITY SPIRIT BRAND

A VARSITY SPIRIT BRAND

A VARSITY SPIRIT BRAND

Individual Brand Logos—

Descriptor Tag is Corporate SBQ ExtraBold +200 tracking

Combo Logos—

Descriptor Tag is Corporate SBQ ExtraBold +400 tracking

V A R S I T Y S P I R I T B R A N D S

V A R S I T Y S P I R I T B R A N D S

Multiple Logos—

Descriptor Tag is Corporate SBQ ExtraBold +400 tracking

Where an individual brand logo is displayed without the VARSITY SPIRIT brandmark, it must include the descriptor tagline,

“A VARSITY SPIRIT BRAND,” underneath.

In the case of multiple brand logos, the plural form of the tagline, “VARSITY SPIRIT BRANDS,” should be used.

Brand

Descriptor

Taglines